Client: JC Gramont
My role: Creative Concept, Art Direction, Animation (opening, icons, closing), VFX Supervision
Project brief: create a launch video for the hand cleanser.
If you can’t find what you’re looking for on the market,
JC Gramont, founder
you just have to make it yourself!
This idea motivated the owner of the Royal Theatre (Prague, Czech Republic) to create a hand cleanser that is a pleasure to use, not an obligation. Consequently, our team helped to prepare the launch video for this start-up product.
Initially, together with a creative director, we prepared a structure for the future launch video. After the creative director wrote the script, I created a video concept that would effectively represent the story.
Once the storyline and content were approved, we transitioned to the production process. Since the product was created due to personal experience and need, we wanted to make the launch video personal as well. Therefore, the Royal Theatre location was the perfect choice for the shooting.
All · Barista Spirit · Eko-Kom Mythbusters · Relax With Coffee & Books · Proibs CZ · JC+Gramont Hand Cleanser · Jacobs 125 Anniversary · Jacobs Telegram Stickers · Barista Editions Italiano · L’OR Professional · Revalid CZ · Subway Branding